Where to Find Ideas for Viral Reels?
If you're new to Reels, don't try to create completely original content right away. I'm not suggesting you steal content from anyone. I recommend getting inspired and studying what Instagram algorithms and your audience like.
15 Accounts and 10-15 Videos
Today, your task is to find 15 Instagram accounts similar to your chosen niche whose content you like.
Look at the music used and the captions. This is crucial. Check which Reels of similar content creators gained the highest number of views among the average views for each of the found accounts. It's important that they significantly exceed the average views by 3-10 times or more. It's important that the content is fresh, ideally created no later than 3 months ago.
For example, the average number of views on Reels for a content creator whose niche overlaps with yours, and whose content you like, is 10,000 views. But suddenly, scrolling through their Reels, you see a video with 1 million views or 500,000, or at least 100,000 views – that's a clear sign that the audience resonated with that Reel's theme or idea.
Save these videos. Find at least 10 videos like that
Pay attention to the idea, the beginning, the caption, and how the video was made.